Jan 27, 2014

New Google Patent Describes Online Ads with Free Taxi Rides to Physical Stores

A recent Google ad imagines web ads that offer customers a free taxi ride to a local store to tempt them away from online storefronts. Is this a clever and viable business strategy for local small businesses?

Google imagines free taxis to transport web shoppers to stores | The Verge
Google’s latest ad-powered concept might just tempt web shoppers into retail stores in the future. In a patent granted recently, Google describes an online ad that could offer shoppers a free...